Apulia Digital Experience: the new digital frontier

Finally, after a long period since the beginning of the digital age,Italy coming to the international stage with Apulia Digital Experience, the first Italian-made conference dedicated to digital innovation in the creative industries.

There creativity and innovations her ADE passwordsevent to be held At least from 10 – 12 November 2023: will host for three days Private and in-depth meetings with leading figures belong to different digital and creative sectors. Among the various topics to be covered we find: role of artificial intelligence In the world of media, art and creativity; The evolution of storytelling in the metaverse; There An increasingly close connection between culture and video games and the use of video games in teaching.

THE panel The program combines a wide variety of interesting topics with a single goal: to bring a historically international theme and an all-Italian vision to the panorama. Some of the panels you can find include:

• Brand storytelling in the age of the metaversededicated to the development of immersive and multidimensional narratives in the context of brand image;
• The future of Italian visual effects in the global industryby focusing on modern technologies that enable the reinvention of visual storytelling;
• The digital renaissance of Italian artfor a story that enables immersive experiences through augmented and virtual reality;
• Artificial voices in dubbingTo further examine the role and consequences of using synthetic voices through ethical considerations and analysis of potential impacts on the industry.

The program also provides: Two competitions dedicated to creators and Italian and/or international companies:

• competition Puglia’s story is told with artificial intelligenceIt features young Italian talents and their ambitious projects with its five finalists;
• project Digital Licensing Excellence AwardsFeaturing fifteen finalists, it represents the first competition in the world dedicated to digital brands. For example, among the competing finalists, Metadata projects produced in Italy And famous brands all over the worldincluding all three Human-like avatars in the Digital Influencer category.

Apulia Digital Experience It is organized by Apulia Film Commission And RaiComfinanced by Puglia regionencouraged by Rai and made under artistic direction related to Roberto Genovesi.

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